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Nov. 17, 2021

West & Willow - Collaboration over Competition

West & Willow - Collaboration over Competition

**This episode is brought to you by , , and **   “Collaboration over competition will always win” that's what keeps Ben focused on what's truly important. In part 2, , Founder and CEO of , mentions the beginning of the brand when he lacked...

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The Story of a Brand

**This episode is brought to you by MuteSix, Repeat, and CartText**

 

“Collaboration over competition will always win” that's what keeps Ben focused on what's truly important. In part 2, Ben Lebowitz, Founder and CEO of West & Willow, mentions the beginning of the brand when he lacked experience and people were directly copying his brand.

Ben built fundamentals that competitors could not replicate. Since the beginning, his laser-like focus has been on making amazing modern pet portraits. As per him, there's an opportunity in eCommerce for everyone.

Having someone hanging one of West & Willow's portraits in their home is what inspires Ben. The brand is exploring new routes and mediums too.

Here he talks about:

* Building fundamentals
* Thoughts on the pet market
* West & Willow website
* Different requests for portraits
* His laser-like focus
* What's next

Join Ramon Vela and Ben Lebowitz as they break down the inside story on The Story of a Brand.

For more on West & Willow, visit: https://westandwillow.com/

Subscribe and Listen to the podcast on all major apps. Simply search for “The Story of a Brand.” Click here to listen on Apple Podcast or Spotify.

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This episode was brought to you by Repeat.

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