Something for everybody – that’s the ambition of Waterdrop. In part 2, Martin Donald Murray, Founder, and CEO of Waterdrop, talks about raising money.

According to Martin, it’s essential to be careful while spending marketing money when you are short on budget. He believes there’s always more than one way of doing things. The brand’s core products include micro drinks extracted from fruits and plants.

Their products have no sugar, have great ingredients, and are a great way to drink more water. They are not a supplement but use the benefits of fruit instead. Waterdrop is trying to broaden its product portfolio to cater to a broader audience. The company will continue to launch in the states, bigger cities and venture into new technology.

He talked about:

* How he did the funding
* Values that Waterdrop had
* Waterdrop products and development
* Benefits of Waterdrop
* Who is their primary customer
* Upcoming plans

Join Ramon Vela, and Martin Donald Murray as they break down the inside story on The Story of a Brand.

For more on Waterdrop, visit: 

This episode is brought to you by MuteSix, and Sendlane

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