In the second half of this Feature, Alli Reed, Founder of Stratia, continues discussing the influence that a person can make in the industry.

She shares the idea of looking at smaller steps that keeps her going in life. Then describes such as clean beauty, authenticity, and efficacy which consumer should understand. Essentially, consumers should not take marketing statements at face value.

The high quality of Stratia products has led to a high return customer rate. This clear doubts regarding US cosmetics in consumer’s minds.

We discussed: Importance of having an experienced advisor; Why her business depends on skills and not just the mindset; Her analogy for a sustainable path in life; What consumers should keep in mind; and so much more.

Join Ramon Vela and Alli Reed as they break down the inside story on The Story of a Brand.

For more on Stratia, visit:

Subscribe and Listen to the podcast on all major apps, just search for The Story of a Brand. Click here to listen on Apple Podcast or Spotify.


Discover Amazing Products and the Stories Behind Them

We're adding new stories each week. Sign up & be the first to know.