In the second part of this Feature, Denis V Detobel goes through the ingenuity that went into making a soda that tastes great but has only 35 calories. As he mentions, it’s the ideal balance between sweetness and healthiness. Using all organic, natural products, Soda Bossa speaks for itself when it shows how great tasting it could be whether it’s the Dragon Fruit flavor, Yerba Mate, and Brazil’s own Premium Guarana. Here’s the rest of the story.
In part two, Denis discusses COVID plans and implications; What the consumer wants; Patience and frugality are always key; Don’t be afraid to be small and perfect what you have right now; Plans for the future; Last thoughts on ingredients; And much more.
Join us while Ramon Vela interviews Denis in Part 2 of this episode and listen to him share the inside story of a brand.
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