For Courtney Nichols Gould, Co-Founder at SmartyPants Vitamins this company was supposed to be a one-product brand. But once they started receiving feedback from customers, they knew they had stumbled upon a problem that resonated with people.
SmartyPants Vitamins – If You Care, You Have to Be All In
In part 1 of this incredible episode, Courtney shares her journey including The main challenge with building a business with someone you love, Why she’s addicted to entrepreneurship, The story of her dad – the Trampoline King, Why there’s never peace within a startup, Why if you care, you have to be all in, Why a Brand needs to stand for something, The “core” of the SmartyPants brand, What happened when they went to Congress, and Why Trust is what get’s you through an incredibly intense experience.
So join us while Ramon Vela interviews Courtney in Part 1 of this episode and hear her share the inside story of a brand.
For more on SmartyPants visit: https://www.