**This episode is brought to you by and ** “It's our job to make the complex simple,” that's precisely what Rockerbox does. In the second half of this Feature, , Founder and CEO of Rockerbox, continue the conversation by talking about...
**This episode is brought to you by MuteSix and Omnisend**
“It's our job to make the complex simple,” that's precisely what Rockerbox does. In the second half of this Feature, Ron Jacobson, Founder and CEO of Rockerbox, continue the conversation by talking about eCommerce and its focus on Business-to-Consumer (B2C).
According to Ron, if you have clear digital-based conversion goals that you seek to optimize, you’re a perfect fit for Rockerbox. Then he dives into the implementation perspective and explains three stages, including 1) understanding what's happening to customers' properties, 2) adjusting all marketing data, and 3) structuring data to be helpful for clients.
We discuss:
* Who is a fit for Rockerbox
* Marketing channels that brands use
* How they approach offline channels
* Why it’s impossible to be perfect
* Ways and examples of using Rockerbox
* How channels are tested
* How they make the complex simple
* A tool that puts everything together
* New integration launch
Join Ramon Vela and Ron Jacobson as they break down the inside story on The Story of a Brand.
For more on Rockerbox, visit: https://www.rockerbox.com/
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For your free digital marketing consultation, visit: mutesix.com/storyofabrand
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