Feb. 17, 2021

Retrospec - Making Bucks with Bikes

Retrospec - Making Bucks with Bikes

**This episode is brought to you by and **   In the first part of this feature, we hear from , the CEO of . Retrospec is a brand that creates products for outdoor hobbies like bicycles, paddleboards, skateboards, and more. Ely discusses how many...

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The Story of a Brand

**This episode is brought to you by ATTN Agency and Omnisend.**

 

In the first part of this feature, we hear from Ely Khakshouri, the CEO of Retrospec. Retrospec is a brand that creates products for outdoor hobbies like bicycles, paddleboards, skateboards, and more.

Ely discusses how many people are glued to their technology and digital forms of entertainment – the focus is moving away from outdoor hobbies, and he believes that’s poor for people’s mental health and socialization. To do something about it, Retrospec was born.

In college, Ely would convert old bikes at yard sales into working bikes with very little work. 20 dollars and a little elbow grease could turn into close to a thousand dollars.

He found out how to make his own bikes and would give them to local sellers. That’s when he realized the incredible demand for his product.

In Part 1, we hear about the birth of Retrospec and learn more about Ely’s background.

Join Ramon Vela and Ely as they breakdown the inside story on The Story of a Brand.

For more on Retrospec, visit: https://retrospec.com/

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OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF ATTN Agency.

ATTN Agency is a full-funnel growth and performance digital marketing agency with proven strategies to scale and optimize direct-to-consumer brands through tactical media buying, data-driven analysis, and unrivaled creative services.

If you are looking back on this year wondering what went wrong or what could have gone better, or if you're starting to put together your game plan for 2021, I have one piece of advice: you need to talk to ATTN Agency.

I’ve interviewed several of their clients, and I can say that they are the best in the business. ATTN represents some of the fastest-growing direct-to-consumer brands, delivering month-over-month results.

For a comprehensive, no-obligation, 14 point audit of your social, search, shopping, email, and SMS channels, visit:

https://www.attnagency.com/storyofabrand/

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This episode was brought to you by Omnisend.

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