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Derin Oyekan and his Co-CEO & Co-Founder of Reel Paper had a simple mission: change the way people use toilet paper. According to Derin 27,000 trees are cut down every day to make toilet paper. This is an expensive process, bad for the environment and clearly not sustainable for an item that is single-use and disposed of so quickly. When informed, most people tend to agree and so thus was born, Reel Paper.
In Part 1 of this episode, Derin discusses Why the focus on toilet paper, Why Bamboo instead of Trees, Why they chose the toilet paper market, Why they wanted to build a brand that had an impact on people’s lives, How to produce a product that does good? How Reel is helping with access to clean water and toilets in 3rd world countries, Why Bamboo is more sustainable, Why they welcome more competition in the space, and Why there is room for innovation in this market and so much more.
Join us while Ramon Vela interview Derin in Part 1 of this episode and listen to him share the inside story of a brand.
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