The player is loading ...
Brands, products, exclusive promo codes! Get our "Best Brands of the Week Newsletter" direct to your inbox.
**This episode is brought to you by and ** 's journey with building the brand has been challenging, with the difficulty of finding a cold press facility, meeting tight deadlines, scaling up with manufacturers, and much more. Plus, they used...
**This episode is brought to you by ATTN Agency and Omnisend.**
Molly Fienning's journey with building the Red Clay Hot Sauce brand has been challenging, with the difficulty of finding a cold press facility, meeting tight deadlines, scaling up with manufacturers, and much more.
Plus, they used old Bourbon barrels to get the authentic juice flavor out of the pepper. Which makes it seem more like pepper juice than hot sauce, and people love it with Avocado or steamed oysters.
But in the end, hard work pays off, and now, Red Clay has become one of the most wanted hot sauce brands.
In part 2, we discuss Molly's first brand - Babiators; Teamwork for building the success of Red Clay; How customers became brand advocates; The secret recipe; and much more.
Join Ramon Vela and Molly as they breakdown the inside story on The Story of a Brand.
For more on Red Clay, visit: https://redclayhotsauce.com/
*
OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF ATTN Agency.
ATTN Agency is a full-funnel growth and performance digital marketing agency with proven strategies to scale and optimize direct-to-consumer brands through tactical media buying, data-driven analysis, and unrivaled creative services.
If you are looking back on this year wondering what went wrong or what could have gone better, or if you're starting to put together your game plan for 2021, I have one piece of advice: you need to talk to ATTN Agency.
I’ve interviewed several of their clients, and I can say that they are the best in the business. ATTN represents some of the fastest-growing direct-to-consumer brands, delivering month-over-month results.
For a comprehensive, no-obligation, 14 point audit of your social, search, shopping, email, and SMS channels, visit:
https://www.attnagency.com/storyofabrand/
*
This episode was brought to you by Omnisend.
Omnisend is an e-commerce marketing platform that goes above and beyond regular email campaigns - so you can start increasing your sales, not your workload.
With Omnisend, you’ll be launching pre-built e-commerce automation in no time, as well as intuitively segmenting customers and even trying out SMS or push notifications - all from the same platform.
The best part? Omnisend provides an immediate boost to your revenue while staying as comfortable as drag & drop email building - with automated emails averaging up to 40% of total email revenue.
Join Hallmark, Duke Cannon, and 50,000 other high-growth brands who choose Omnisend to grow their e-commerce businesses on autopilot.
Start your 14-day free trial today. No credit card is required. Visit https://www.omnisend.com/sob/
