Julie had a career in finance and investing. She had been a nutrition enthusiast forever. She and Ryan, her co-founder, noticed a gap in the prenatal vitamin industry. They saw that most prenatal vitamins were not designed to nourish women optimally.
So, they stepped in. Needed is a brand that was started with the foundation of “understanding what is needed.” They are a company that offers optimal nutritional supplements, education, and the community to women and men.
In the first part, he talked about:
* Overview of the brand
* What compelled her for starting this business
* What’s missing in prenatal
* Example of Choline
* Research and the research gap
* Plant-based nutrition
For more on Needed, visit: https://thisisneeded.com/
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