In the first part of this Feature, we’re opening up the conversation for all mothers and mothers-to-be.

Whether it’s your first child or you’re a vet, stretch marks are not desirable. With all of the changes to your body, all mothers deserve a product that works and feels good for them.

This is why Emma Heming Willis, Founder, and Creator of CocoBaba, created the brand. After her pregnancy experience, Emma could not find a quality product that helped reduce stretch marks until she tried coconut oil.

“That was my aha moment,” Emma mentions, “I need to come up with a brand” that is “safe but effective.”

In part 1, we discuss Emma’s mentor experience; The 100 Ft Overview of the brand; The inspiration for creating CocoBaba; The importance of creating a health conscience product; Challenges of starting the brand; Overcoming Imposter syndrome; and so much more.

Join Ramon Vela and Emma as they break down the inside story on The Story of a Brand.

Now until May 15th, get 20% off your order on when you use Code: Ramon20

For more on CocoBaba, visit:

Subscribe and Listen to the podcast on all major apps, just search for The Story of a Brand. Click here to listen on Apple Podcast or Spotify.