“Just a rich, decadent chocolate dessert that happens to be vegan, paleo, gluten-free, and certified organic” that’s Cocacao. Today we have Michele Davis, Co-Founder of Cocacao, a chocolate brand.

Michele has a background in accounting, while her husband Jeffrey has worked in restaurant and project management. Michele’s husband went on a restricted diet, so he came up with chocolates that fit everybody’s dietary lifestyles. Cocacao creates chocolate with only three to five simple ingredients.

Having a positive attitude and visualizing good things kept them moving after experiencing tragic events in their lives. Michele recommends that new founders learn to network, talk to people, ask questions, and, whenever possible, talk face-to-face to get customer feedback.

In the first half, she talked about:

* Gratefulness
* Overview of the company
* Death, Divorce, and Chocolate – The origin story
* What motivated them
* How to face hurdles

Join Ramon Vela and Michele Davis as they break down the inside story on The Story of a Brand.

For more on Cocacao, visit: https://cocacao.com/ 

This episode is brought to you by MuteSix, Gorgias, and Attentive

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