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**This episode is brought to you by and ** Improving the lives of pets through innovation and integrity, that’s the mission of Buddy Brands. In the first part of this Feature, we sit with , CEO and Founder of , a brand that provides a collection...
**This episode is brought to you by MuteSix and Repeat**
Improving the lives of pets through innovation and integrity, that’s the mission of Buddy Brands.
In the first part of this Feature, we sit with Trevor Crotts, CEO and Founder of Buddy Brands, a brand that provides a collection of solution-based pet product companies that solve real problems for pet people.
Trevor started Buddy Brands because he wanted to support his dog, who was expected to live less than ten years. His objective then became to help millions of dogs suffering the same fate.
From the start, people liked their work even though in the beginning they had challenges. The biggest challenge was articulating the value proposition and benefits of their products.
We discussed:
* What is Buddy Brands
* The story behind Buddy Rest
* The early days of the company
* Problems with new products along with their own experience
* What were strategies they used to overcome the challenges
* Keeping the messaging concise
* Mistakes brands make
* Focus on USP
Join Ramon Vela and Trevor Crotts as they break down the inside story on The Story of a Brand.
For more on Buddy Brands, visit: https://www.buddybrands.pet/
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OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF MUTESIX.
MuteSix is the leading agency in performance marketing.
They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel.
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The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.
For your free digital marketing consultation, visit: mutesix.com/storyofabrand
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