BeKoherent’s priority is to work with the entire supply chain to protect biodiversity, says Adriana Henao, co-founder of BeKoherent, a personal care brand that is focusing on offering cruelty-free, vegan products that are produced in a sustainable and biodegradable way.
“I strongly believe that collaboration can play a serious role in civilizing the health of the planet and ensuring more equitable sharing of wealth – if we put our minds and money to doing so,” Adriana says.
The passion of Adriana and BeKoherent is a reduction in waste by focusing on plastic-free personal care products.
To that end, part of the brand’s mission is to promote and develop education and public-private partnerships about health and food security in disadvantaged communities among different cultures.
In Part 1, Adriana talks about:
* Gratefulness for her husband’s belief in the company and the faith he has in her direction.
* How entrepreneurship is a skill she’s still learning.
* How her growing family helped sparked her passion for safer personal care products.
* Her journey into entrepreneurship and how branding and sourcing guided her.
For more on BeKoherent, visit: https://bekoherent.world/
This episode is brought to you by Sendlane.
Subscribe and Listen to the podcast on all major apps. Simply search for “The Story of a Brand,” or click here to listen on your favorite podcast player: Listen now.