In the second part of this feature, Steve Schwartz, the CEO of Art of Tea, compares tea to wine. The grapes that go into the wine are meticulously sourced and grown, yet the leaves that go into tea don’t have the same backstory.

Art of Tea uses the idea of specifically-selected leaves to go into each drink. Steve outlines some of the cooking processes that result in different tastes and some of the harvesting techniques used.

Even the size of the leaves has a huge impact on the final taste. Steve shows his experience by diving into the specifics and science behind making tea, giving us a better understanding of this magical process.

In part 2, we learn about the intricacies of sourcing and preparing tea leaves, the science behind making tea, and why it all matters.

Join Ramon Vela and Steve as they breakdown the inside story on The Story of a Brand.

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