In the first part of this episode Tim Sharif, founder and CEO of 310 Nutrition, talks about his early days working as an entrepreneur in Las Vegas. He recalls suffering a big blow following the stock market crash of 2008. Looking for a fresh start, he moved to Manhattan Beach, California. He earned a living selling and marketing a protein shake designed for weight loss. To his surprise, health-conscious Californians wanted nothing to do with this product. Full of filler ingredients and sugar, Tim learned that the product he’d been peddling wasn’t exactly healthy. Fueled by a passion for true health and quality of life, he immersed himself into the “clean eating” lifestyle. It wasn’t long before he got the brilliant idea to create his own plant-based protein shake. Here is his story.

In the first part of this episode, Tim talks about Working and living in Las Vegas as an entrepreneur; Surviving the market crash in 2008/2009; How he moved to Los Angeles for a fresh start – working for a protein shake company; How learning the difficult realization that the shakes were not as healthy as he thought sparked his passion for “clean eating”; The many different benefits that come from eating fresh, clean, non-processed foods; How he determined to make the jump to start his own brand of clean protein shakes; How he was able to grow 310 Nutrition as a digitally native brand; his unorthodox entrepreneurial approach; authentic brand advocates; an honest approach to health products and lifestyle change; Why 310 Nutrition was ahead of the curve- plant-based protein, clean ingredients; and more.

Join us while Ramon Vela interviews Tim in Part 1 of this episode and listen to him share the inside story of a brand.

For more on 310 Nutrition visit:

Fenix Commerce –
MarketerHire – (code: SOB)
Retention Science –


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