They launched the brand as a way to take a moment of gratitude from their fast-paced lives. Omar comes from an international distribution background, Rachel has a background in design and product development. Air & Anchor was their leap of faith and a modern twist to Rachel’s family history and business.
The brand is passionate about crafting unique pieces for people. It’s moreover trying to keep craftsmanship alive and supporting the community. According to them, constantly looking for the next best thing, product functionality, understanding things take time, and belief are essential lessons for founders.
In the first half, they talked about:
* Overview of the brand
* Their background
* Why Air & Anchor
* Difficulty they faced
* Getting the word out in pandemic
* Lesson learned
For more on Air and Anchor, visit: https://airandanchor.com/